5 Best Prime Day TV Deals for All Budgets (2025)

Summer heat is upon us, but there’s nothing cooler than great Prime Day TV deals on the best TVs we’ve tested. We don’t recommend just any TV discounts; here at WIRED, you’ll find only the top models we’ve thoroughly tested in a wide variety of styles and budget tiers at their lowest (or close to the lowest) prices, ensuring there’s something for everyone.

This is a living list, and we’ll be continuously updating it with our favorites as the Amazon Prime Day sale event proceeds, so if you don’t find what you need, keep checking in as more deals drop. Don’t miss our Absolute Best Prime Day Deals roundup or our Prime Day liveblog.

WIRED Featured Deals

Updated July 8: We’ve added deals on TVs from LG, Samsung, and Panasonic.

TV Deals

The Best OLED for the Money

Photograph: Parker Hall

What can I say about LG’s C-series that we haven’t already? As the second tier in LG’s illustrious OLED lineup, high-value performance is in its DNA. The 65-inch C4 (9/10, WIRED Recommends) was our favorite model yet, offering strikingly clear 4K and upscaled HD images, rich and naturalistic colors, impressive OLED brightness, and spacey black levels thanks to OLED’s emissive screen tech. Four HDMI 2.1 inputs and up to a 144Hz refresh rate, plus low input lag make this TV equal parts gaming powerhouse and cinematic delight. As last year’s model, its price has been bouncing around, now likely as low as you’ll see it until it’s gone for good.

A Great Budget TV

Photograph: Roku

Roku’s entry-level QLED leverages quantum dots for enhanced colors, local dimming for quality black levels that look good in a dark room, and Roku’s wonderfully simple operating system. From dialing up your favorite movies and free TV channels to connecting Bluetooth headphones and finding your remote, the Plus Series makes everything easy and looks pretty good doing it. The TV’s been planted at this low price for a while now, but we don’t know how much longer it’ll be available as a newer version is launching soon.

The Best TV for Gaming

Photograph: Ryan Waniata

The OLED panel on this Samsung TV offers great brightness (for an OLED), and the quantum dots add intense, yet natural colors. There’s a 144-Hz screen refresh rate across all inputs, along with support for variable refresh rates and built-in cloud gaming for Xbox, Amazon Luna, and others, making it an excellent screen for gamers. Viewing angles are nearly perfect, the screen is anti-reflective, and it has a solar-powered remote, so no more swapping dead batteries.

The Best TV for Most

Photograph: Ryan Waniata

TCL’s QM6K (8/10, WIRED Recommends) is our current pick as the best TV for most people in large part due to its refreshingly balanced picture at a good price that keeps getting better. It’s not the fieriest TV for the money, but it has enough might for some HDR magic, matched by rich black levels, accurate colors, and a screen mostly free of the kind of columns and aberrations that mar many TVs at this price tier. Good gaming features and simplified Google TV streaming round things out for a sweet package.

Sony’s Best TV

Sony’s Bravia 8 II (9/10, WIRED Recommends) is a true beauty thanks to Samsung’s searingly bright QD-OLED display run through Sony’s fabulous picture processing. You’ll get stunning clarity and upscaling that makes some images look like they’re about to pop off the screen. Colors are vivid yet natural, off-angle viewing and screen uniformity are near-perfect, and the screen reflection tech is fantastic, though it does raise the black levels compared to the more fiery LG G5 (9/10, WIRED Recommends). Otherwise, this TV’s picture quality will be very tough to beat in 2025, and it’s now at its lowest price yet.

An Awesome OLED

The LG G5 OLED (9/10, WIRED Recommends) delivers the most stunning, versatile, and visually breathtaking picture quality I’ve ever tested. With searing brightness, near-flawless black levels, impeccable screen uniformity, razor-sharp detail, and outstanding clarity, this TV excels in every category. It’s a powerhouse for gaming and streaming, acing every challenge I put it through. While some observed slight banding in certain HDR10 content, recent updates appear to have largely resolved the issue—solidifying the G5 as the TV to beat in 2025.

Great for Gaming

Photograph: Ryan Waniata

Samsung’s flagship S95D OLED TV (8/10, WIRED Recommends) carves out its niche with a unique matte-like display. While this can slightly soften black levels in certain lighting, it’s a game-changer for bright rooms, effectively neutralizing glare even from direct reflections. Beyond its anti-glare prowess, the TV dazzles with eye-searing brightness, rich and vibrant colors, superb image processing, and a wealth of features, including a built-in cloud gaming hub.

Photograph: Ryan Waniata

If you crave a premium display with more vibrancy and impact than a typical OLED, Samsung’s QN90D (8/10, WIRED Recommends) is a standout choice. This QLED powerhouse delivers superb picture processing for razor-sharp clarity, bold yet natural colors, and blinding brightness that overpowers even the sunniest rooms. While off-angle viewing is just decent, its mini-LED backlighting serves up striking contrast, deep blacks, and crisp detail—making it a fantastic pick for any lighting condition.

Photograph: Ryan Waniata

Panasonic’s triumphant U.S. comeback is led by the spectacular Z95A OLED TV (9/10, WIRED Recommends), which combines LG’s cutting-edge MLA panel with Panasonic’s legendary color science for breathtaking results. Colors explode with vibrancy yet remain perfectly natural, whether you’re watching blockbuster movies or classic sitcoms. It delivers some of the brightest OLED performance we’ve tested, with inky-deep blacks that make every image leap off the screen. While Fire TV OS isn’t our favorite platform, the Z95A redeems itself with arguably the best built-in sound in its class. At its most attractive price yet, it’s harder than ever to resist.